Queensgate celebrates with Summer in the City event
Lendlease and Invesco Real Estate, the global real estate investment manager, are celebrating the success of ‘Summer in the City’, an event that took place on 4 May at Queensgate shopping centre in Peterborough.
Hosted by celebrity personality Ferne McCann, the fashion-focused event attracted thousands of visitors to Central Square for two days of free activities and installations. A host of stylists, make-up artists and experts took residency at the festival, alongside talks about this season’s must-haves and a Customisation Station offering personalisation of products brought in the centre.
Popular bloggers including Deep in Mummy Matters, Blogging Beautifully, and Loved by Lizziwere in attendance at the event alongside key influencers such as Layla Panam, all generating a total social media reach of over 122.9K. Queensgate created four urban fashion zones bringing a new season of style to the destination. With an edgy graffiti décor in one, to chic chandeliers in another, each created the perfect shareable moment while a live DJ set the beat throughout the weekend.
Claire Yeadon, Asset Manager at Lendlease, commented: “The Summer in the City event was a great success and further positions Queensgate as the cultural hub of Peterborough. Enrichment activity bolsters the retail offer and is one of the most important things a shopping destination can bring to the community.”
The event follows the announcement that Skechers, global lifestyle and performance footwear brand, is due to open their brand-new 2,611 sq ft store at Queensgate this month. Phase one works for the £60m extension of Queensgate have also begun and with the refurbished John Lewis concept store launching at the beginning of 2020 and the full extension by Autumn 2021.
NOTES TO EDITORS
Queensgate Shopping Centre was opened on March 9 1982 by Queen Beatrice of the Netherlands.
Located in the heart of Peterborough, it holds over 90 retail outlets that attract approximately 16 million people each year from local and regional areas.
Its anchor stores are John Lewis and Primark. Other retailers include Pandora, New Look, Smiggle, Joules, New Look, M&S, Superdry, Ernest Jones, Thomas Cook, Yankee Candle and new vegan restaurant When Polly Met Fergie. Following its refurbishment in 2015, the Westgate Arcade has increased occupancy, attracting a host of independent retailers and businesses to the scheme.
Queensgate Shopping Centre was bought by a fund managed by Invesco Real Estate and is managed by LendLease with JLL acting as property managers.