Icon Outlet at The O2, which is owned and operated by AEG and Crosstree Real Estate Partners, has announced a duo of significant store upsizes from global lifestyle brand, Calvin Klein, and global sports retailer, Lids.

Icon Outlet at The O2, which is owned and operated by AEG and Crosstree Real Estate Partners, has announced French Connection, the global fashion retailer, is set to make its London outlet debut at the destination, marking its first outlet store opening in six years. The signing signifies a milestone moment in the brand’s journey and is a testament to the destination attracting leading international retailers.

Icon Outlet at The O2, which is owned and operated by AEG and Crosstree Real Estate Partners, has announced that leading designer lifestyle brand Tommy Hilfiger, has significantly upsized its store by more than 110%. This latest development follows stellar trading results throughout Q1 for both brand and destination, and is a significant vote of confidence in its presence at The O2 from the global fashion brand.

The O2’s Entertainment District and shopping destination, Icon Outlet, which are owned and operated by Waterfront Limited Partnership, a joint venture between AEG and Crosstree Real Estate Partners, are looking ahead to a successful 2023, following a year of strong performance results and several, notable new brand signings and openings in 2022.

Icon Outlet at The O2, London’s leading outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the signing of three independent British retailers – TOG24, Raging Bull, and Luke 77 – adding to the outlet shopping destination’s line up of over 60 premium retail brands.

Icon Outlet at The O2, London’s leading outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the opening of Superdry, the premium apparel brand. The opening coincides with a record-breaking summer trading period across The O2’s Entertainment District and Icon Outlet.

Icon Outlet at The O2, London’s premium outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the opening of luxury homeware brand murmur, marking the brand’s first ever GB store.

Icon Outlet at The O2, London’s premium outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the signing of luxury homeware brand Murmur, marking the brand’s first ever London outlet store.

Icon Outlet at The O2, London’s leading outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the signing of the premium apparel brand, Superdry, adding to the destination’s line up of over 60 premium retail brands.

On Friday, 29 April, Icon Outlet at The O2, London’s premium outlet shopping destination, is to re-open the last remaining stores, just 10 weeks after the extensive damage to the roof of The O2 which caused by Storm Eunice in February. Joining the line-up at the same time is Skopes, the independent menswear tailoring brand.

The O2 has announced that Icon Outlet, London’s premium outlet shopping destination, will be reopening its doors to visitors from Friday 18 March, just one month to the day since Storm Eunice damaged the iconic roof of the world’s most popular music, leisure and entertainment venue.

Icon Outlet, London’s leading outlet shopping destination, and The O2’s Entertainment District are looking ahead to a successful 2022, as they celebrate strong results in 2021, across the key metrics of performance, new brand signings and openings, and consumer engagement.

Icon Outlet at The O2, London’s leading outlet shopping destination, is celebrating the achievement of three milestones, with its latest store launches, strong performance and the appointment of new leasing director, Louisa Dalgleish.

Icon Outlet has revealed it experienced a record-setting August across three key metrics compared to the same month in 2019. Sales increased by 24%, average transaction value grew by 11%, and footfall rose by 10% versus the same benchmarks in August 2019.

Icon Outlet at The O2, London’s leading outlet shopping destination, has announced British contemporary design brand, JOSEPH, is the latest new retailer to open a store. The store which is JOSEPH’s only London outlet joins premium fashion brands including Lacoste, Hugo Boss, Tommy Hilfiger, Calvin Klein, Ted Baker and Hackett under The O2’s world-famous roof. Icon Outlet was recently ranked in the top 10 UK hotspots based on fashion brand openings over the last 12 months.

Icon Outlet at The O2 has announced British multinational brand, Next, is the latest retailer to join its premium outlet offering. As one of London’s leading shopping destinations, Icon Outlet welcomed the new store this week, joining over 60 other brands including Lacoste, Hugo Boss, Tommy Hilfiger, Levi’s, and GAP.

Icon Outlet at The O2 has announced international designer brand, Lacoste, is the latest retailer to sign for its newest outlet store at the destination. As one of the leading shopping destinations in the capital, Lacoste is set to join Icon Outlet’s robust retail offering of over 60 brands including, Hugo Boss, Tommy Hilfiger, Levi’s, GAP, Nike and adidas.

Icon Outlet has revealed its performance figures for the 12-week period post-lockdown, with sales increasing by 30% between the first week and the 12th.

Icon Outlet at The O2 has announced the opening of international designer brand, Tommy Hilfiger Kids. The new retailer opened its latest store this week and is the first to join the premium outlet offering at Icon Outlet since it reopened for trading on 15 June.

Hai Di Lao Hot Pot, China’s biggest hot pot restaurant brand, has officially launched at The O2. The new addition joins over 30 restaurants and bars under The O2’s world famous roof. Marking Hai Di Lao Hot Pot’s second site in Europe, the new restaurant is situated on the lower level of The O2, and spans across an 8,200 sq ft space with a 2,800 sq ft mezzanine.