Posts in ICON Outlet
French Connection selects Icon Outlet at The O2 for first outlet store in six years

Icon Outlet at The O2, which is owned and operated by AEG and Crosstree Real Estate Partners, has announced French Connection, the global fashion retailer, is set to make its London outlet debut at the destination, marking its first outlet store opening in six years. The signing signifies a milestone moment in the brand’s journey and is a testament to the destination attracting leading international retailers.

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Reaffirmed retail offering at The O2 as Tommy Hilfiger significantly upsizes

Icon Outlet at The O2, which is owned and operated by AEG and Crosstree Real Estate Partners, has announced that leading designer lifestyle brand Tommy Hilfiger, has significantly upsized its store by more than 110%. This latest development follows stellar trading results throughout Q1 for both brand and destination, and is a significant vote of confidence in its presence at The O2 from the global fashion brand.

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The O2 celebrates a successful year of trade across the destination

The O2’s Entertainment District and shopping destination, Icon Outlet, which are owned and operated by Waterfront Limited Partnership, a joint venture between AEG and Crosstree Real Estate Partners, are looking ahead to a successful 2023, following a year of strong performance results and several, notable new brand signings and openings in 2022.

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'Best of British' independents select Icon Outlet at The O2

Icon Outlet at The O2, London’s leading outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the signing of three independent British retailers – TOG24, Raging Bull, and Luke 77 – adding to the outlet shopping destination’s line up of over 60 premium retail brands.

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Anchor brand Superdry opens at Icon Outlet at The O2 as the destination continues to outperform

Icon Outlet at The O2, London’s leading outlet shopping destination, developed by AEG and Crosstree Real Estate Partners, has announced the opening of Superdry, the premium apparel brand. The opening coincides with a record-breaking summer trading period across The O2’s Entertainment District and Icon Outlet.

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Icon Outlet to re-open in full as Skopes joins the line-up and sales set new benchmarks

On Friday, 29 April, Icon Outlet at The O2, London’s premium outlet shopping destination, is to re-open the last remaining stores, just 10 weeks after the extensive damage to the roof of The O2 which caused by Storm Eunice in February. Joining the line-up at the same time is Skopes, the independent menswear tailoring brand.

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Luxury British fashion brand JOSEPH opens at Icon Outlet

Icon Outlet at The O2, London’s leading outlet shopping destination, has announced British contemporary design brand, JOSEPH, is the latest new retailer to open a store. The store which is JOSEPH’s only London outlet joins premium fashion brands including Lacoste, Hugo Boss, Tommy Hilfiger, Calvin Klein, Ted Baker and Hackett under The O2’s world-famous roof. Icon Outlet was recently ranked in the top 10 UK hotspots based on fashion brand openings over the last 12 months.

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Icon Outlet aces Lacoste signing in time for December reopening

Icon Outlet at The O2 has announced international designer brand, Lacoste, is the latest retailer to sign for its newest outlet store at the destination. As one of the leading shopping destinations in the capital, Lacoste is set to join Icon Outlet’s robust retail offering of over 60 brands including, Hugo Boss, Tommy Hilfiger, Levi’s, GAP, Nike and adidas.

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The O2 sizzles with launch of Hai Di Lao Hot Pot's second European site

Hai Di Lao Hot Pot, China’s biggest hot pot restaurant brand, has officially launched at The O2. The new addition joins over 30 restaurants and bars under The O2’s world famous roof. Marking Hai Di Lao Hot Pot’s second site in Europe, the new restaurant is situated on the lower level of The O2, and spans across an 8,200 sq ft space with a 2,800 sq ft mezzanine.

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