Game, set and match: Camden's centre court launches at North Yard in time for Wimbledon
LabTech, owner of Camden Market, has launched its own Wimbledon hub for visitors to experience this year’s matches. Complete with North London’s biggest outdoor screen, astro-turfed lawn and an alfresco table delivery service, Camden’s Centre Court installation is open until Sunday, 14 July.
Enhancing the outdoor viewing experience, North Yard will offer visitors a dining service which enables consumers to order from any of the North Yard restaurants whilst being served by the Market’s very own ball boys and girls. As part of the Wimbledon celebrations, North Yard’s restaurants, cafés and delis, including The Camden Grocer, The Cheese Bar, and Roly’s, have each created a host of tennis-inspired specials for visitors to enjoy.
Maggie Milosavljevic, LabTech’s F&B Commercial Director, commented: “We are proud to have the largest outdoor screen in North London for this year’s Wimbledon matches. The initiative shows our dedication to offering our visitors a first-rate experience through seasonally appropriate events. It is a great opportunity to work with our fantastic range of food outlets to celebrate this quintessential British sport for the Camden community.”
For further information, please contact Nick Thornton, Amy Cassidy or Yasemin Kiani at Aver via:
ABOUT NORTH YARD
World famous Camden Market is celebrating its 45th anniversary with the revitalisation of its North Yard. Beautifully restoring the space and its surrounding former horse hospital buildings, the North Yard is to become the 'Camden Market' for the local Londoner. Shop for fine food produce and Great Taste Awards exclusives, see food and drink artisans at work - from handmade fudge to butchery and cocktail masterclasses - or enjoy restaurant style dining from some of London’s finest street food pop ups turned bricks and mortar sites.
The ongoing curation champions the market's ethos for nurturing entrepreneurial talent and supporting businesses, both home grown and market born.
Recent new openings include The Camden Grocer (fine foods grocer and deli), Indian inspired burger restaurant, Baba G’s, Rudy’s Dirty Vegan Diner, (London’s first 100% vegan diner and vegan shake bar) Kuku Riku (josper charcoal rotisserie chicken restaurant) and Camden Town Roadkill (independent butcher and grill) They join already established London favourites, The Cheese Bar and Pamban (chai house and eatery specialising in Sri Lankan/Indian eats) with further new arrivals scheduled for later in 2019.
ABOUT CAMDEN MARKET
Camden Market is a diverse community of creative sellers, street food traders and independent stores next to the Regent’s Canal. Open every day, it has over 1,000 places to shop, eat, drink and dance in the historic central London location. Camden Market continues to grow as a cultural hub for music, art, fashion and food, which reflects on the community roots that helped to form the Market at its inception.
LabTech are creating urban communities that provide coworking, living, commerce and leisure across the globe. This is a process enabled by technology, powered by people and underpinned by a property portfolio of over £3 billion.
The company owns and operates a global property portfolio, concentrated in urban centres such as London, Tel Aviv, Lisbon and Madrid. London is at the heart of LabTech’s plans, with an existing portfolio of 2 million sq ft of property across Camden, Holborn, and Kings Cross and Hackney, four of the city's most vibrant areas.
LabTech's unique combination of property and technology creates strong communities and an environment that facilitates leisure and events, encourages collaboration, and engineers productivity. Members of these communities are empowered by LabTech systems ranging from business management suites to personalised social event platforms.
LabTech owns and operates the world famous Camden Market. The company will open Hawley Wharf Camden, a five-acre Canalside retail and dining destination, and Buck Street, a container park concept, in 2019.