Desmond & Dempsey get cosy in Covent Garden
The Mercers’ Company has today announced that luxury sleepwear brand, Desmond & Dempsey, has officially opened their UK debut pop-up store at 7 Mercer Walk and will run until the 11th June. Founded by husband and wife, Joel Jeffery and Molly Goddard, the brand creates irresistible nightwear which evokes the pure joy found on Sundays.
The new store showcases a curated selection of speciality goods, along with Desmond & Dempsey’s limited edition capsule ‘Editions of 104’, which is exclusive to the pop up. The brand new ‘Le Jardin’ collection is also available along with Desmond & Dempsey’s ‘Originals’ range.
To celebrate their latest collection, ‘Le Jardin’, the brand has created an environment that captures the sounds and colours of a Moroccan souk, designed by stylist Natalie Brim. Whilst at Mercer Walk, Desmond & Dempsey are offering an array of ticketed activities including yoga, terrarium planting and life drawing, all curated to ignite the senses of Sundays. In collaboration with their host partner, House of Killik Clapham, the retail space is part shop, part garden, part event space and part supper club with food provided by neighbouring Le Bab on both weekends.
Molly Goddard, co-founder of Desmond & Dempsey commented: “Mercer Walk is the perfect location for our first ever UK pop-up store and to debut our latest collection. The large unit works seamlessly with our Moroccan souk concept and provides ample space to hold all our product ranges and events. The pop-up isn’t just about the PJ’s, it’s about the mood and senses of a Sunday. While I was in Morocco, I fell in love with their craftsmanship and generosity. It made such an inspiring start to the day; we just want to give people that same experience and are delighted that we can do so in this unique spot in the heart of the West End.”
Simon Taylor, Property Director at The Mercers’ Company added: “Desmond & Dempsey’s pop-up venture creates a unique point of difference for Mercer Walk, offering something above and beyond a traditional retail experience. We are thrilled to welcome the brand, who add to the diverse mix of stores in the destination.”
This recent opening follows the previous pop-up letting to luxury interior brand Swoon, their biggest and most central pop-up store in London to date. New addition Temper has recently opened at Mercer Walk and Le Bab’s second restaurant is set to launch early this Summer.
Knight Frank acted for The Mercers’ Company and Appear Here advised Desmond & Dempsey.
For further information, please contact Amy Cassidy at Aver via: email@example.com
Notes to Editor
About The Mercers’ Company
Over the centuries The Mercers’ Company have looked after the welfare and interests of mercers in the City of London, managed charities, almshouses, and schools, and played a prominent role in London civic life.
During this time The Mercers’ Company have accumulated a large property portfolio, located mainly in the City of London, and in Covent Garden in the West End of London, including a Joint Venture with Shaftesbury PLC for St Martins Courtyard.
Income derived from the Company’s investments, particularly from property, funds the Company’s other activities and charitable works.
About Desmond & Dempsey
Founded in 2014 by husband and wife, Joel Jeffery and Molly Goddard, British sleepwear brand, Desmond & Dempsey create luxurious nightwear that evokes the pure joy to be found on a Sunday.
Joel and Molly love their Sundays, but when they moved in together it became clear that Molly loved something even more…. wearing Joel’s shirts. Yes, he thought this was hot but the dry-cleaning bill for the jam and morning coffee spills made it clear she needed her own. So, they set out on a mission to make her one like his and, in the process, founded Desmond & Dempsey. They launched with a range of pyjamas that took the traditional men’s shirt, reimagined it for the bedroom and tailored to fit her. Sourcing the finest cottons the brands collections are inspired by their travels and Sunday adventures. Their prints are exclusive to Desmond & Dempsey, working with artisans to create hand-painted designs to offer unique collections for their customer’s season after season. Along with their popular women’s range, they have also introduced a menswear collection, so Joel can have his own pyjamas too.