New Launch: Buck Street Market.

Our role on this project was to launch London’s first eco-conscious market to trade media, reaffirming LabTech as an eco-conscious industry pioneer, attracting like-minded operators to the destination..

Multi-level building made of colorful shipping containers labeled 'Buck Street Market,' with outdoor stairs and glass railings, blue sky with clouds in the background.
Multicolored stacked shipping containers converted into a building, with large glass windows and doors, located on a city street during daytime.

Our outcomes?

Colorful modern building with outdoor terraces, labeled as Buck Street Market, situated on a busy street with many pedestrians, trees, and a clear blue sky.

  • We built momentum with a pre-launch critical mass release to announce a string of retailer and F&B signings, and sustained momentum post-launch with continual leasing and performance news.

  • We also secured numerous feature opportunities talking more widely to LabTech’s strategy of the market, and supported a high-profile meet between LabTech’s then-CEO, Yaron Shahar, and Labour Party Leader, Sir Keir Starmer. We built on its success with a two-year campaign, sustaining momentum and interest among target tenants.

  • From 2020 to 2022, we achieved:

    • 142 pieces of coverage

    • A reach of 20 million

    • 76% featured in tier one media

    • 5 in-depth feature articles

    • 77% referenced Buck Street Market in the headline

    • 77% pieces quoted LabTech

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